SamoletCity

Intro

Designed an onboarding game for one of Russia's largest real estate developers — transforming corporate training into an interactive experience for a company of 10,000+ employees.

Tasks

  • Developed short and long game loops to sustain engagement across the full onboarding journey

  • Built information architecture spanning game fields, knowledge base, mini-games, and ranking systems

  • Created a complete character system: 1 companion character + 16 story characters with multiple emotional states

  • Designed 11 map states, 5 educational modules, and 6 navigation sections

  • Systematised all components in Figma into a reusable design system

Result

Delivered for a 10,000+ employee company over 1.5 years. Game successfully launched and adopted into onboarding process. Measurable increase in onboarding completion rates. Enthusiastic feedback from employees at launch

Team

Lead Producer, Producer, Art Director, UX/UI Designer (me), Illustrator, 3D-designer, Product Manager (client side), Developers Team

Deliverables:

UI/UX Design

Product Design

Next work

Create a free website with Framer, the website builder loved by startups, designers and agencies.